Archive for July, 2010
Add Virality with a Promotional Flier
Jul 5th
Click for Flier PDF
A promotional flier can be an effective and inexpensive way to promote your organization. If you provide interesting or entertaining content, mixed with some tasteful comedy at the right times, you could have something that people will want to share with their friends. Their friends of course may share it with theirs, and so on. This viral nature can spread to an impressively large number of people in a short period of time.
You can capitalize on that concept by using something like this flier to announce to your supporters your involvement with Click. Buy. Help. This flier can be customized with your organization’s name and used in a formal email campaign, forwarded “virally” by your members to and among supporters, or simply sent out when more information is requested about your group.
The New Ask: Not for Cash
Jul 3rd
In fundraising circles, “The Ask” is a critical aspect of any traditional campaign. The groundwork laid; the education delivered; the case made – they are all important preparations for an artful and tasteful request for cold hard cash.
One often overlooked, but important ingredient for a successful Ask is first understanding what money means to the asker. In Laura Fredricks’ book, “The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture,” she says, “It is essential that we explore our own values of what money means to us, and as importantly, why we feel we deserve to get what we ask for.” This realization will properly set our minds to allow us to perform The Ask “artfully.” As it is in many areas of non-profit operations, “The Ask” is as much art as it is science. More >
Q&A Added to How It Works
Jul 1st
As Click. Buy. Help. continues to talk to non-profit organizations about developing a new source of revenue – without asking for more donations from current supporters, a common set of questions keep coming up. The Q&A Page was added to address these questions. As more questions arise and as our operations evolve, the Q&A Page will be updated. Be sure to check back from time to time to see if things have changed.
Here’s what’s there now:
Q: What is Click. Buy. Help.?
A: Click. Buy. Help. helps non-profit organizations develop a new source of revenue, without asking their supporters for additional donations.